🎉 Pacaso closes latest funding round—why it's great news for co-ownership (and how Plum fits in)

The Co-Ownership Moment is Here

Pacaso just wrapped up their funding, and honestly? We're celebrating right alongside them.

When a company raises serious capital to make fractional ownership mainstream, it validates what we've believed all along: co-ownership isn't a niche experiment—it's the future of vacation home ownership.

But here's the thing friends keep asking: "Isn't Plum just like Pacaso?"

Short answer: We're both making co-ownership work, but for completely different markets and approaches.

Club Experience vs. True Ownership

Think of it this way:

Pacaso = The Premium Private Club

Ultra-luxury homes ($850K+ per share), curated by experts, professionally managed down to the last detail. You get access to stunning properties with white-glove service, but within their rules and framework.

Plum = Your Vacation Home, Shared

Choose any property, any location, any budget. Form your group, set your own rules, and own it like you would a regular home—just split the costs, usage, and equity with people you actually want to vacation with OR with those who have similar interests.

Where the Differences Really Matter

Location & Budget Flexibility

• Pacaso: Select destinations, curated inventory starting around $850K per share

• Plum: Any home, anywhere—beach cottages, mountain cabins, lake houses—from $75K to $500K+ per share

Your House, Your Rules

• Pacaso: Predetermined policies (no pets, no rentals, 8 owners max)

• Plum: Your group decides everything—pets, rentals, guest policies, even how many co-owners (2-12 shares)

Rental Income Potential

• Pacaso: Not allowed—homes are for owners only.

• Plum: Group choice—many of our owners use rental income to cover their annual expenses entirely.

True Ownership Experience

• Pacaso: Managed like a premium club with professional oversight.

• Plum: You own it, manage it, and control it with Plum tools. It’s similar to sole ownership, but without the headaches.

Where Pacaso delivers inventory, Plum builds the rails:

• PlumMarketplace → Buy and sell shares.

• PlumCertified → Everyone vetted for trust.

• PlumBinder → Store all the documents and marketing assets.

• PlumConnect → Scheduling, banking, and communication.

• PlumConcierge → Optional full-service management.

Why Both Models Matter

Here's what we love about this moment: Pacaso is proving demand exists at the luxury end, while Plum is building infrastructure for everyone else.

There are already 2+ million co-owned homes in America, most managed with group texts and Excel spreadsheets. That's the market Plum serves—families and friends who want the flexibility of true ownership without the full financial burden.

We're not competing with Pacaso as much as we're completing the market. They're making fractional ownership aspirational; we're making it even more accessible.

✨ Final Thought

Co-ownership is having its moment, and companies like Pacaso deserve credit for bringing it into the spotlight.

Plum just happens to believe the best co-ownership experience is the one where you pick the house, choose your partners, set your own rules, and build equity in a place that feels like home—not a hotel.

👉 Ready to see the difference? Browse live shares on PlumMarketplace 2.0 starting at <$75K, or form your own group around your dream destination.

P.S. - Thinking about a Pacaso property but want more control? Plum's tools work for any co-ownership structure—even existing groups looking to add better management and scheduling.

Featured Property
North Topsail Beach, North Carolina

Brand new. Sound views. Intracoastal access. And a pier where the fish actually bite.

Welcome to "Blue Heaven Love & Peace Resort"—a name that tells you everything about the vibe here. This 6-bedroom, 4.5-bath townhouse sits on 2.6 acres with deeded beach access, plus your own observation pier jutting into prime fishing waters.

The setup:

• 10 shares total → 5 still available

• 5 weeks per year per share

• Sleeps comfortably across 6 bedrooms, 4.5 baths

• 2,600+ heated sq ft of coastal living space

• Pool, hot tub, and dock for every kind of water activity

• Professional management with STR projections

• Pet-friendly: Pets allowed

$112,000 per share
Estimated monthly costs: $621
Total cash at closing per share: $94,680

This is turnkey coastal investing—show up for your weeks, collect income from the rest, and let professional management handle everything in between.

2075 New River Inlet Road, North Topsail Beach, NC
$1,120,000 target | $112,000/share | $621/mo est. expenses/share | 5 avail. shares